You run a construction business.
We help you build the operation behind it.
Atlas Marketing & Sales Consulting works with general contractors, remodelers, roofers, and specialty trade businesses doing $2M to $10M a year. You're strong at the work and stretched thin on the systems that turn jobs into predictable, profitable growth. We step in as your fractional RevOps, Operations, and Finance leadership so you stop plugging leaks and start scaling on purpose.
Built around the trades, not borrowed from software.
Most consultants hand a construction company a generic playbook built for software or retail. We don't. Atlas was built around the businesses we work with most.
Our team plugs in as your fractional RevOps lead, Operations Officer, or CFO. We bring the same sales, marketing, operations, and financial rigor a $50M company has, sized and priced for a business still finding its way from "busy" to "profitable and predictable."
From plateaued to a business that runs on a system.
Whether we're brought in to fix pipeline, tighten job costing, or build out leadership below the owner, we follow the same four-phase approach.
Discovery & Assessment
We dig into your bid-to-close ratio, backlog, crew capacity, job costing, and lead sources to find exactly where growth is leaking.
Strategy Development
We build a growth plan around your real numbers: pricing, pipeline, and crew capacity. Not a template pulled off the internet.
Implementation & Leadership
Our fractional RevOps, Operations, or CFO team leads the rollout alongside your crews and office staff. Not from the sidelines.
Tracking, Optimization & Growth
We track the metrics that matter: win rate, pipeline velocity, and margin by job type. Then we keep tightening the system as you scale.
The 6 P's that drive predictable growth.
Every contractor we work with is stuck for one of the same six reasons. We diagnose against all six, then fix what's actually broken.
Your service lineup
Are you the go-to for the jobs that actually make you money, or are you taking on anything that walks in the door?
How we help: we help you define and price the scope of work that plays to your crew's strengths and your margins.
Bids & estimates
Underbidding to win the job is the fastest way to grow revenue and lose money at the same time.
How we help: we rebuild your estimating and pricing process around real job costs, not gut feel.
Where leads come from
If referrals dry up for one season, does your pipeline dry up with them?
How we help: we build lead-generation channels that don't depend on word-of-mouth alone.
Your ideal customer
Not every homeowner or property owner is worth chasing. Some jobs cost you more than they're worth.
How we help: we define the customer profile that fits your crew capacity and your margin targets, then build the pipeline around it.
What you actually solve
Clients don't hire a contractor. They hire someone to make a stressful, expensive project go smoothly.
How we help: we sharpen your messaging around the real problem you solve, so it's obvious why you're worth the price.
How you get found
Great crews still lose jobs to a competitor with a better website and a faster follow-up.
How we help: we build the marketing and follow-up system that gets you in front of the right jobs first.
Built for businesses where every job counts.
We know high-ticket sales cycles
Winning a $300K bid is nothing like landing a $200 e-commerce conversion. Our systems account for longer sales cycles, drawn-out AR, and the resource tracking it takes to pull the job off on time.
Fractional leadership, not more overhead
You get senior RevOps, Operations, and Finance leadership without a full-time executive salary. It's sized for a $2M to $10M construction business, not a Fortune 500.
We work in the field, not just the spreadsheet
We've sat with crews, estimators, and office managers at contracting businesses to understand where jobs actually get won or lost. Then we build the fix around it.
Metrics you can run the business on
Win rate, pipeline velocity, and forecast accuracy. The same numbers we track for our clients, so you always know where growth stands.
Ready to break through your growth ceiling?
Book your discovery session and let's find out exactly where your bids, pipeline, or crew capacity are costing you growth, and what it takes to fix it.
Atlas Marketing & Sales Consulting. Helping construction and trade businesses break through the $10 million mark.